Good to know

eBoards

eBoards are giant LED and LCD screens in landscape format with an aspect ratio of 16:9. They deliver high visual impact through their sheer size (up to 60 square metres) and are most effective when viewed from a distance. eBoards broadcast the latest news and weather reports and forecasts as well as advertising.

ePanels

ePanels are man-sized 82-inch 9:16 full-HD screens in portrait format (2-metre diagonal picture size) that allow out-of-home advertising in unprecedented quality even when viewed from short distances. ePanels broadcast advertising only.

Our advertising media get your message across effectively:

• Your advertising messages are successfully conveyed through the boards’ sheer size, high definition and colour depth, and the use of animated text and images.
• The appeal of your messages and the emotions that they evoke generate good recall.
• eBoards and ePanels are dynamic, flexible and urban.
• eBoards and ePanels grab people’s attention on their way to and from work and during their leisure time and may be effectively combined with other forms of outdoor advertising.

Prime locations

eBoards and ePanels are situated in prime locations in which people are in a buying mood 365 days a year, i.e. at RailCity stations—railway stations with shopping facilities. eBoards and ePanels allow you to reach an active, free-spending urban target group.

This is down to the balanced composition of passers-by—particularly attractive to advertisers—as well as the constant flow of people, which is significantly higher than in other locations.